Training Videos
Brand Refresh & Entertainment Toolkit Overview
This recording from our orientation sessions at the start of March 2022 walks through the new branding and toolkits.
Follow section timecodes listed below the video to shortcut to specific topics.
00:00 – Brand Refresh Overview
10:15 – Interactive Style Guide
11:50 – Tone of Voice
12:10 – Key Art Guide
12:40 – Logos
13:35 – Typography
14:50 – Color Palette
16:50 – Brand Elements
21:00 – Toolkit Features
27:30 – CTA & Legal Guidance
28:05 – Originals On-Air Promos
47:35 – Concurrent Promos
54:35 – Paid Social/Digital Templates
1:03:50 – Organic Static Templates
1:07:52 – Out-of-Home & Print
1:09:46 – Campaigns
1:14:00 – Approvals & Work Requests
1:16:50 – Questions & Answers
1:24:25 – Roll-Out
Creating Final Static Ads & Deliverables for Automation
This is a ‘deep dive’ session into creating paid IP static ads and the deliverables required for automation with the DCO team and our tech partners.
The video is a useful guide for both teams creating ads for automation but also final static ads using the templates.
00:00 – Overview
03:40 – Why use the PSD templates?
06:15 – Guide Layers
10:00 – IP PSD Template